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Do not blame the “bad” weather: Stimulating its poetic aesthetics in nature-based tourism destinations
Institution:1. School of Tourism Management, Sun Yat-sen University, Building 329, 135 Xingangxi Road, Guangzhou, 510275, PR China;2. Key Laboratory of Sustainable Tourism Smart Assessment Technology, Ministry of Culture and Tourism of China, Beijing, PR China;3. Mt.Huangshan Scenic Area Administrative Committee, Huangshan, Anhui, 245899, PR China;1. CETT Barcelona School of Tourism, Hospitality and Gastronomy, Universitat de Barcelona, Av. de Can Marcet, 36-38, 08035 Barcelona, Spain;2. Howard Feiertag Department of Hospitality and Tourism Management, Pamplin College of Business, Virginia Tech, Blacksburg, VA 24061, USA;1. Faculty of Business and Law, School of Strategy, Marketing and Innovation, University of Portsmouth, Portsmouth, PO1 3DE, United Kingdom;2. School of Management and Marketing, Westminster Business School, University of Westminster, London, NW1 5LS, United Kingdom;1. The Business School, Tourism Research Centre, Edinburgh Napier University, Scotland, Edinburgh, EH14 1DJ, UK;2. The University of Queensland, Brisbane, QLD, 4032, Australia;1. College of Tourism Huaqiao University, Quanzhou, 362021, Fujian, China;2. School of Business and Law, Edith Cowan University, Australia;1. Postdoctoral Research Fellow, Griffith Institute for Tourism, Griffith University, 170 Kessels Rd, Nathan, Brisbane, QLD, 4111, Australia;2. School of Hotel and Tourism Management, The Hong Kong Polytechnic University, 11 Yuk Choi Road, Hung Hom, Hong Kong;3. Department of Tourism, Sport & Hotel Management, Griffith Business School, Griffith University, Nathan Campus, 170 Kessels Rd, Nathan, Brisbane, QLD, 4111, Australia;4. Griffith Institute for Tourism, Griffith University – Gold Coast Campus, 58 Parklands Drive, Southport, Queensland, 4222, Australia;5. Department of Marketing, Griffith Business School, Griffith University – Nathan Campus, 170 Kessels Rd, Nathan, Brisbane, QLD, 4111, Australia;1. School of Business, Central South University, 932 Lushan South Street, Changsha, Hunan, China;2. Department of Hospitality, Tourism & Event Management, San Jóse State University, One Washington Square, San Jose, CA, USA;3. School of Management, Putian University, Putian, Fujian, China
Abstract:The negative effects of on-site bad weather are generally recognized. However, the experiences of tourists engaging with bad weather are extremely complex and far from being a generalization of negative outcomes, especially as the positive aesthetic value of bad weather begins to gain attention. From an aesthetic perspective, taking complex ensembles of interacting natural elements including weather as aesthetic objects, this study constructs a robust theoretical framework to analyze these complex bad weather experiences. Through a mixed methods research design, this study identifies one of the possible negative impact mechanisms whereby bad weather can negatively affect perceived aesthetic quality, further negatively impact aesthetic emotion, and ultimately reduce tourist loyalty. Literary association and aesthetic sensitivity are revealed as boundary conditions that inhibit the negative effects of bad weather on aesthetic quality. Building on these findings, this study further advances our knowledge of the interplay of weather experiences and natural aesthetics.
Keywords:Weather experience  Aesthetic experience  Aesthetic sensitivity  Literary association  Nature-based tourism
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