论灾难新闻传播的基本理念

囿于传统观念以及现实的规约，在传媒渐进式市场取向的大背景下，我国大众传媒在灾难新闻传播上存在着隐瞒消息、信息滞后、信息匮乏、戏谑悲苦、负面新闻正面报道等诸种不符合传播规律的偏差。有鉴于此，结合传播理论和当下信息传播环境，灾难新闻传播应该遵循时效、信息和人文等传播理念，以实现较好的传播效果，从而更好地发挥传媒在构建和谐社会中所应承当的整合功能。

The Main Ideals of Mass Communication on Disasters

Limited to the traditional concept and the reality of the statute, in the media gradually market-oriented background , the mass media deals with disaster news with kinds of deviations, which is not in line with communication rules, ineluding concealing information, delaying information, lacking of information, joking misery, reporting negative news positively, and so on . In view of this, according to dissemination of information theory and the current broadcasting environment, dealing with disaster news, the media should adhere to time-limited, information and humanities ideals, in order to achieve better communicational effects, thus play a better role in constructing a harmonious society.