关于高校服装设计专业合理添加设计管理的思考

传统高校服装设计培养出来的学生,进入社会以后面临一个重要问题:学生的主动创新和管理水平距优秀设计师的要求存在很大的差距,在竞争激烈的今天,名师设计已经作为一个有效的营销手段在世界各地各大国际或跨国公司得到重视,设计师除进行产品创新设计之外,用设计管理指导企业发展的模式也越来越受到重视,而在国内,这类人才极为罕见,从而构成中国品牌服装不能得到发展的一个很大的障碍之一。高效的设计管理目前在国内还是刚刚起步,作为教育先锋的高校部门合理设置设计管理课程能够提高学生整体素质,在培养多元化人才的环节中起到关键性的作用。

Consideration of Adding Design Management Class in Apparel Designing Major of Universities

There is a great problem facing to students graduated from traditional universities: their creativeand managerial ability is far away from an excellent designer. Today, in fierce competition, designing by famousdesigners as a kind of marketing strategy has been paid plenty attention by many international companies all ofthe world. It is becoming a responsible way for designers to direct managerial work except their usual designingjob. But in China, this kind of talent is so rare as to baffle the development of garment industry. Establishingdesign managing class has just begun in many universities, and we believe it will improve students' overallquality and play an important role in fostering all-side talent.