中国石油企业的竞争优势及对外直接投资策略

中国石油企业开展对外直接投资是拓展生存空间、谋求竞争优势的必然选择,也是解决国内油气资源供求矛盾的迫切需要.运用波特"钻石模型"的分析结果表明中国石油企业在油气勘探、开采等上游环节具有规模和技术优势.石油企业应将对外直接投资的重点集中在油气勘探、开采等上游环节,通过与东道国石油公司或跨国石油公司合作开展对外直接投资,也应加快石油行业市场化改革、转变石油企业经营机制.

Chinese Petroleum Enterprises' Competitive Advantage and FDI Strategy

The reason why Chinese petroleum enterprises carry out FDI is to expand their space for existence,to seek their competitiveness,and to solve the imbalance of supply and demand of the domestic oil and gas resources.The result of this paper,by using Michael E.Porter's "diamond model",indicates that because of their scale and technique,Chinese petroleum enterprises have advantages in the "upstream" sectors,such as the exploration and mining of oil and gas.So the petroleum enterprises should place their focus on those sectors,and promote their FDI by cooperating with the transnational petroleum companies as well as the companies in their host countries.In addition,they are suggested to accelerate the marketability reform,and improve their operating mechanism.