| 我国发展电子商务物流的SWOT分析与战略 |
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| 引用本文： | 古贞.我国发展电子商务物流的SWOT分析与战略[J].物流科技,2010,33(4):7-9. |
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| 作者姓名： | 古贞 |
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| 作者单位： | 南京航空航天大学,金城学院,江苏,南京,211156 |
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| 摘 要： | 在我国电子商务高速发展的大环境下．大力发展电子商务物流显得尤为重要，同时电子商务的高速发展也为电子商务物流的发展提供了新的契机。通过运用SWOT分析方法，就我国发展电子商务物流的优势、劣势、机会和威胁四方面进行了分析，并在此基础上探讨了相应的发展对策。
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| 关 键 词： | 电子商务物流 SWOT分析 对策 |
Study on the Development of E-commerce Logistics Based on SWOT Analysis |
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| GU Zhen.Study on the Development of E-commerce Logistics Based on SWOT Analysis[J].Logistics Management,2010,33(4):7-9. |
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| Authors: | GU Zhen |
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| Institution: | The Management Department of Jincheng College/a>;Nanjing University of Aeronautics and Astronautics/a>;Nanjing 211156/a>;China |
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| Abstract: | Under the environment of the rapid development of China's major E-commerce,to develop E-commerce logistics is very important,and also it provided a new opportunity to develop the E-commerce logistics.The paper firstly introduces the SWOT method to analyze the strengths,weaknesses,opportunities and threats in the process of developing the E commerce logistics,and then,on the basis of it,the paper puts forward some countermeasures and advice. |
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| Keywords: | E-commerce logistics SWOT analysis countermeasures |
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