企业竞争中战争策略借鉴

企业要想在市场中生存发展必须取得较好的市场地位,只有处于市场领先地位的企业,其利润率才能维持发展的需要。在有限的资源争夺中,企业的各种冲突在所难免,就如同战争的冲突一样,因此古老的进攻与防守战略在商业竞争中同样适用。

The Copy of War Strategy in Enterprise Competition

In order to exist in the marketplace,an enterprise should occupy a favorable market position.Only gaining the leading position,can an enterprise s profit rate satisfy the need for its development.In the competition of limited resources, it is evitable that enterprises have to face various conflicts like the conflicts in war.Therefore,the old strategy of attack and defence is also applied to commercial competition.