| 基于低碳经济的企业战略管理创新探究 |
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| 引用本文： | 魏文轩. 基于低碳经济的企业战略管理创新探究[J]. 改革与战略, 2011, 27(9): 51-52,75 |
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| 作者姓名： | 魏文轩 |
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| 作者单位： | 信阳师范学院经济与管理科学学院; |
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| 基金项目： | 2010年度河南省政府决策研究课题(项目号:B597) |
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| 摘 要： | 低碳经济已经在我国全面展开，而我国企业对低碳经营的认识还没有上升到战略管理层面，十分不利于企业的发展。文章论述了基于低碳经济进行战略管理创新的必要性和可行性，从战略愿景、战略目标、战略实施和控制等方面提出了将发展低碳经济纳入企业战略管理全过程的对策，以期为企业发展低碳经济提供理论和实践基础。
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| 关 键 词： | 低碳经济 企业战略管理 创新 |
The Innovation of Enterprises' Strategy Based on Low-carbon Economy |
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| Wei Wenxuan. The Innovation of Enterprises' Strategy Based on Low-carbon Economy[J]. Reformation & Strategy, 2011, 27(9): 51-52,75 |
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| Authors: | Wei Wenxuan |
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| Affiliation: | Wei Wenxuan(School of Economics and Management,Xinyang Normal University,Xinyang,Henan 464000) |
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| Abstract: | Low-carbon economy in China has been in full swing.However,enterprises' understanding on low-carbon business has not risen to the strategic management level,which is not conducive to the development of the enterprises.This article discusses the necessity and feasibility of the innovation in strategic management of the enterprises based on the low-carbon economy.The focus is that low-carbon economy will be incorporated into the whole process of strategic management of the enterprises from the strategic visio... |
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| Keywords: | low-carbon economy strategy management of enterprises innovation |
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