首页 | 本学科首页   官方微博 | 高级检索  
     检索      

外籍人士对上海外语服务满意度调查分析
引用本文:罗雪梅,韩笑,王雯婕.外籍人士对上海外语服务满意度调查分析[J].上海管理科学,2010,32(2):103-105.
作者姓名:罗雪梅  韩笑  王雯婕
作者单位:上海外国语大学国际金融贸易学院,上海,200083
基金项目:上海市语委语言文字应用"十一五"重点课题项目
摘    要:上海作为一个国际化大都市,其人口也呈现“国际化”特征。尤其是在2010年世博会期间,上海将迎来7000多万国内外游客。为外国宾客提供既满足需求又符合上海国际化形象的优质服务,外语服务的满意度至关重要。为此,我们开展了在沪外籍人士对上海若干服务行业的外语服务满意度的社会调查,并利用SPSS软件对调查数据进行了统计分析,给出在沪外籍人士对上海不同行业外语服务的满意度,提出了改进建议。

关 键 词:外语服务  满意度  外籍人士

Investigation and Analysis of Satisfaction Degree Among Expatriates to Foreign Language Service in Shanghai
Luo Xumei,Han Xiao,Wang Wenjie.Investigation and Analysis of Satisfaction Degree Among Expatriates to Foreign Language Service in Shanghai[J].Shanghai Managent Science,2010,32(2):103-105.
Authors:Luo Xumei  Han Xiao  Wang Wenjie
Institution:Luo Xumei ,Han Xiao ,Wang Wenjie
Abstract:Shanghai as an international metropolis, its population is also presented to "internationalize" feature. Especially during the 2010 World Expo, Shanghai will receive more than 7000 million domestic and foreign tourists. In order to provide both for foreign guests to meet the demand and consistent with the image of Shanghai international serv- ices, degree of satisfaction with the services of foreign language is essential. Therefore, we have carried out the social surveys on degree of satisfaction with the services of foreign language for foreigners in Shanghai. Through analyzing the survey data using SPSS software, we give different degrees of satisfaction among foreigners to foreign language services of different services in Shanghai. Last, we give some improvement suggestions.
Keywords:foreign language service  degree of satisfaction  foreign nationals
本文献已被 维普 万方数据 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号