湖南展览业发展策略

湖南展览业近年来发展迅速,引起业界关注。文章通过对2007年湖南展览业发展的情况、特点、存在的主要问题及发展因素进行全面概括和分析,认为湖南应尽快成立省会展办,以加强对全省展览业的管理、规范、指导和协调,在长株潭中心地带新建大型国际化展馆,加大对展览业的投入,打造展览品牌和专业性展览公司等。

ANALYSIS ON THE DEVELOPMENT TACTICS FOR HUNAN'S EXHIBITION INDUSTRY

In the recent years, Hunan's Exhibition Industry develops rapidly to which attention is paid. Through introducing and analyzing in a complete way the present situation, features,main existing problems of Hunan's Exhibition Industry in 2007 and the development factors for Hunan's Exhibition Industry, this article puts forward the development tactics that Hunan should establish as soon as possible the Provincial Office for the Management of Convention and Exhibition Industry to stengthen the management, standardization, guidance and coordination of the provincial exhibition industry, construct a modern international exhibition hall in Changsha-Zhuzhou-Xiangtan central belt, enhance the investment in exhibition industry and build the exhibition brands and creat professional exhibition corporations, etc.