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商务英语在对外贸易谈判中的应用策略
引用本文:操林英.商务英语在对外贸易谈判中的应用策略[J].价值工程,2012,31(24):254-255.
作者姓名:操林英
作者单位:陕西师范大学,西安,710062
摘    要:商务英语是世界的基础语言工具,因此商务英语在对外贸易谈判中起到了不可或缺的作用。想要实现预计目标,企业的谈判人员需要熟知商务英语的交流技巧、文化差异和专业知识以及相关的策略。本文主要就商务英语中谈判策略的灵活运用谈一些本人的观点。

关 键 词:贸易谈判  商务英语  策略

Application Strategy of Business English in Foreign Trade Negotiations
CAO Lin-ying.Application Strategy of Business English in Foreign Trade Negotiations[J].Value Engineering,2012,31(24):254-255.
Authors:CAO Lin-ying
Institution:CAO Lin-ying(Shaanxi Normal University,Xi’an 710062,China)
Abstract:Business English is the basic language tools of the world,so business English has played an integral role in foreign trade negotiations.If you want to achieve the expected goal,the negotiators need to be familiar with the communication skills,cultural differences and expertise,as well as related strategies of business English.This review focuses on the flexible use of the negotiation strategy of the business English.
Keywords:trade negotiations  Business English  strategy
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