| 基于AHP的模糊综合评价法在连锁经营伙伴选择中的应用 |
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| 引用本文： | 江玮璠,何建民,金琳.基于AHP的模糊综合评价法在连锁经营伙伴选择中的应用[J].价值工程,2005,24(12):96-99. |
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| 作者姓名： | 江玮璠 何建民 金琳 |
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| 作者单位： | 合肥工业大学管理学院,合肥,230009 |
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| 摘 要： | 本文提出了加盟盟主对盟员选择的指标体系,并在此基础上应用基于AHP的模糊综合评价法对盟员进行评价。该方法不仅可以确定“准加盟者”的排序,而且可以确定各自的等级。
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| 关 键 词： | 连锁经营 盟员选择 AHP 模糊综合评价 |
| 文章编号： | 1006-4311（2005）12-0096-04 |
The Application of Fuzzy Comprehensive Evaluation Method Based AHP to Select Franchisees |
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| Jing Weifan,He Jianmin,Jin Lin.The Application of Fuzzy Comprehensive Evaluation Method Based AHP to Select Franchisees[J].Value Engineering,2005,24(12):96-99. |
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| Authors: | Jing Weifan He Jianmin Jin Lin |
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| Institution: | School of Management, Hefei University of Technology, Hefei 230009, China |
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| Abstract: | In this paper, we propose the index system of franchiser evaluates franchisees, and on that basis, we use fuzzy comprehensive evaluation method based on AHP to evaluate franchisees. This method can confirm the order of "quasi- franchisee". Furthermore, it can confirm their grades. |
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| Keywords: | franchise chain selecting franchisees Analytical hierarchy process fuzzy comprehensive evaluation method |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
