| 中国化妆品行业——国内化妆品品牌的优点和缺点(英文) |
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| 引用本文： | 申思.中国化妆品行业——国内化妆品品牌的优点和缺点(英文)[J].中国外资,2011(6):137-137. |
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| 作者姓名： | 申思 |
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| 作者单位： | 西南财经大学经贸外语学语学院; |
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| 摘 要： | Chinese cosmetics market gives birth since 1980s as a newly developing industry,which is the typical representative industry of the china's socialist market economy after opening policy reform.With the opening of our domestic market,the foreign brand cosmetics enter into the Chinese market as soon as possible,which accelerate the development of Chinese cosmetics industry.How to survive in this fierce competition becomes a hot topic for our domestic cosmetic companies.In this thesis,the author tries to introduce the history and development of Chinese domestic industry;analysis the advantage and disadvantage of this market;and discuss the developing method for the Chinese cosmetic market.
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| 关 键 词： | 化妆品行业 国内 化妆品 品牌 优点 缺点 中国 |
中国化妆品行业——国内化妆品品牌的优点和缺点 |
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| Abstract: | Chinese cosmetics market gives birth since 1980s as a newly developing industry,which is the typical representative industry of the china's socialist market economy after opening policy reform.With the opening of our domestic market,the foreign brand cosmetics enter into the Chinese market as soon as possible,which accelerate the development of Chinese cosmetics industry.How to survive in this fierce competition becomes a hot topic for our domestic cosmetic companies.In this thesis,the author tries to intro... |
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| Keywords: | Chinese cosmetics industry foreign cosmetic brand advantage and disadvantage of Chinese cosmetic brand developing method of Chinese cosmetic market |
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