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The complementarity of strategic orientations: A meta-analytic synthesis and theory extension |
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| Authors: | Simone A Schweiger Tatiana R Stettler Artur Baldauf César Zamudio |
| Institution: | 1. Department of Management, University of Bern, Bern, Switzerland;2. Department of Management and Entrepreneurship, Kent State University, Kent, Ohio;3. Department of Marketing, Virginia Commonwealth University, Richmond, Virginia |
| Abstract: | |
| Keywords: | complementarity firm performance meta-analytic structural equation modeling seemingly unrelated regression strategic orientations |