Interactive entertainment: the challenge to broadcast media |
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| Authors: | James A Levin |
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| Institution: | The Communications Program University of California, San Diego La Jolla, CA, USA |
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| Abstract: | Recent developments in microelectronics, especially personal microcomputers and video discs, make possible new forms of interactive entertainment that differ significantly from the current broadcast forms. Through a detailed examination of some new forms of entertainment now possible, this article discusses possible directions for commercial entertainment and some implications of these developments. |
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