| 北京市国内客源市场空间结构研究及对策分析 |
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| 引用本文： | 李翔宇,崔明月.北京市国内客源市场空间结构研究及对策分析[J].特区经济,2009,242(3):71-72. |
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| 作者姓名： | 李翔宇 崔明月 |
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| 作者单位： | 九江学院旅游学院,江西,九江,332005
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| 摘 要： | 国内游客是北京旅游市场的重要组成部分,但最近几年的发展中出现了一些问题,本文从客源市场的空间结构角度,对北京市国内游客市场的现状、空间结构的动态发展进行了分析,提出了北京市国内客源市场发展的多功能战略定位策略和网络营销体系。
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| 关 键 词： | 客源市场 空间结构 多功能战略 网络营销 北京市 |
Beijin city inland customer market space structure research.and countermeasure analysis |
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| Li Xian Yu,Cui Ming Yue.Beijin city inland customer market space structure research.and countermeasure analysis[J].Special Zone Economy,2009,242(3):71-72. |
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| Authors: | Li Xian Yu Cui Ming Yue |
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| Abstract: | Domestic tourist source has been an essential component of tourism market in Beijing. However, its development presents some problems in recent years. This thesis analyzes the current situation of the domestic tourist source in Beijing and its spatial structure’s dynamic development in terms of the spatial structure of the tourists’ source market. It puts forward the multi-functional orientation strategies and internet marketing system. |
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| Keywords: | tourists’ source market spatial structure multi-functional strategies internet marketing Beijing City |
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