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The effect of incidental out-of-stock options on preferences |
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| Authors: | Thomas Kramer Ryall Carroll |
| Institution: | (1) Department of Marketing and IB, Baruch College, The City University of New York, Box 12-240, One Bernard Baruch Way, New York, NY 10010, USA;(2) St. John’s University, Queens, NY, USA |
| Abstract: | |
| Keywords: | Out-of-stock options Reason-based choice Justification of choices |
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