Postcard reminders versus replacement questionnaires and mail survey response rates from a professional population |
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Authors: | RDale VonRiesen |
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Institution: | University of Wyoming, USA |
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Abstract: | Nonresponse is a major problem in the use of mail questionnaires. The great number of variables that can influence response rates has resulted in an extensive literature on the subject, but a literature that is restricted to few examples of replication. Moreover, many of the studies reported in the literature were not conducted under controlled conditions. This article presents the results of a study using a single-factor experimental design to test the efficacy of two different follow-up forms in improving response rates. The results indicate that replacement questionnaires are to be preferred over postcard reminders when using a one-time follow-up in surveying a professional population. |
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Keywords: | Address correspondence to: R Dale VonRiesen AFIT Graduate Program and Cheyenne MBA Program University of Wyoming F E Warren Air Force Base Wyoming 82001 USA |
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