Exploring the role of internationalization knowledge in fostering strategic renewal: A dynamic capabilities perspective |
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Authors: | Monica Riviere Gabriele Suder A Erin Bass |
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Institution: | 1. ISC Business School Paris, 22 Bd. Fort de Vaux, 75017 Paris, France;2. Melbourne Business School,;3. University of Nebraska Omaha, Mammel Hall Suite 303L, 6708 Pine Street, Omaha, NE 68182, United States |
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Abstract: | Internationalization knowledge (IK) is important to successfully enter and develop competitive strategies abroad. Yet, how IK is advanced and improved across the multinational enterprise (MNE), and how this contributes to the MNE’s strategic renewal is less understood. This analysis is based on an in-depth case study of Microsoft International to explore how IK is advanced, improved, and integrated across the enterprise. Our findings suggest that IK plays a critical role in fostering strategic renewal of an MNE. More specifically, sensing, seizing, and transforming capabilities jointly provide the necessary basis that enable IK to facilitate strategic renewal. We contribute to the literature by (1) explicating three categories of IK and their hierarchical relationship; (2) reveal how three distinct capabilities required by MNEs capture and integrate the three categories of IK across the enterprise; and, (3) offering that strategic renewal is triggered by routines based on the development and integration of IK. |
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Keywords: | Case study Dynamic capabilities Internationalization knowledge MNE Qualitative Strategic renewal |
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