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浙江省发展旅游电子商务初探
引用本文:张宝友,吕旭芬.浙江省发展旅游电子商务初探[J].商业研究,2006(12):206-208.
作者姓名:张宝友  吕旭芬
作者单位:1. 中国计量学院,管理学院,浙江,杭州,310018
2. 杭州优时软件有限公司开发部,浙江,杭州,310012
摘    要:浙江省旅游资源丰富,但开展旅游电子商务的状况却不容乐观。主要存在着发展旅游电子商务的大环境不够理想,缺乏懂旅游电子商务的复合型人才等问题。因此,应结合浙江省的实际情况,从政府为企业创造良好的社会环境和加大力度培养复合型人才及建设特色旅游电子商务网站等方面做强浙江省旅游电子商务。

关 键 词:旅游  电子商务  信息化  浙江省
文章编号:1001-148X(2006)12-0206-03
收稿时间:07 30 2005 12:00AM
修稿时间:2005年7月30日

The Development of Tourism Electronic Commerce in zhejiang Province
ZHANG Bao-you,LV Xu-feng.The Development of Tourism Electronic Commerce in zhejiang Province[J].Commercial Research,2006(12):206-208.
Authors:ZHANG Bao-you  LV Xu-feng
Institution:1. Department of Management, China JiLiang University, Hangzhou, Zhejiang 310018, China ; 2. Department of Design, Youshi of Soft Company, Hangzhou , Zhejiang 310012, China
Abstract:There exist many problems as Zhejiang Province greatly advocates the development of tourism e-commerce even though it aburds with tourist resources.These problems includer the weak supportive enrironment and the shortage of talents concerned.Thevefore,the paper proposes some countermeasurs considering the proctical conditions of Zhejiang Province such as bringing goverament into full play in oreating favarable socral enviconment and cultiving more compurd talents to develop the tourism electronic commerce with the local flavor.
Keywords:tourism  e-commerce  information  Zhejiang Prorince
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