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菜联网物流模式创新分析研究
引用本文:彭珂,李敏.菜联网物流模式创新分析研究[J].适用技术市场,2013(12):54-55,58.
作者姓名:彭珂  李敏
作者单位:湖北经济学院法商学院,湖北武汉430205
基金项目:湖北经济学院法商学院校级项目《菜联网流通模式创新实证研究--以武汉家事易为例》
摘    要:农产品价格关系国计民生,“买贵卖难”频频发生,为了解决农产品流通环节难题,国内不少城市将发展农产品物流电子商务作为突破口.而菜联网的出现体现了我国对农产品电子商务化物流模式研究的深入。文章运用物流与供应链的相关理论为依据.以家事易生鲜农产品物流模式为例进行深入分析.将会对新型电子商务环境下菜联网的物流管理模式提供较好的创新思路;也对其它同类型购物网站的生存和发展具有一定的借鉴意义。

关 键 词:农产品物流  电子商务  菜联网

Analysis on the Development of E-business in China's Agricultural Products Logistics
Abstract:Agricultural prices related to the people's livelihood, buy expensive but difficulty in selling the frequent occurrence of the circulation of agricultural products in order to solve problems, many cities will be de- veloped as a breakthrough in agricultural logistics e-commerce, and the emergence of food reflects our network of agricultural e-commerce logistics mode further research. In this paper, logistics and supply chain related theo- ry-based, easy to fresh produce family-depth analysis of the logistics mode, for example, will be on the new e- commerce environment dish networked logistics management mode provides better innovative ideas; also other shopping sites with similar characteristics for survival and development with a strong reference.
Keywords:agricultural products logistics  electronic commerce  vegetables online
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