| 电子商务企业的核心竞争力研究——以典型电子商务企业为例 |
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| 引用本文： | 李民.电子商务企业的核心竞争力研究——以典型电子商务企业为例[J].中国市场,2009(2):101-102. |
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| 作者姓名： | 李民 |
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| 作者单位： | 河南财经学院,国际经济贸易学院,河南,郑州,450002 |
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| 摘 要： | 在电子商务的发展中,一些企业如亚马逊、阿里巴巴等取得了巨大成功,成为行业的典范。它们成功的原因何在?本文试图从核心竞争力方面加以研究。文章首先分析了这两个典型电子商务企业的成功案例,然后论述了核心竞争力构成要素,在此基础上总结出电子商务企业应具备的核心竞争力。
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| 关 键 词： | 电子商务 核心竞争力 创新 |
Research on the Core Competence of E-commerce Enterprise-Take Typical E-commerce Enterprise for Example |
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| LI Min.Research on the Core Competence of E-commerce Enterprise-Take Typical E-commerce Enterprise for Example[J].China Market,2009(2):101-102. |
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| Authors: | LI Min |
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| Institution: | International Economy and Trade School;Henan Institute of Finance and Economics;Zhengzhou 450002;China |
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| Abstract: | In the develop process, some e-commerce enterprises such as Amazon and Alibaba got big success and become the model of the profession. How did they win？ This thesis tries to research on the core competence. The article analyses these successful cases first, then discuses the main factors of core competence and in the end sums up the core competence of e-commerce enterprises on this foundation. |
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| Keywords: | e-commerce core competence innovation |
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