| 旅游产品供应链的特点及其对旅游开发的启示 |
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| 引用本文： | 孙琨.旅游产品供应链的特点及其对旅游开发的启示[J].中国市场,2008(49):82-83. |
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| 作者姓名： | 孙琨 |
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| 作者单位： | 盐城师范学院,商学院,江苏,盐城,224000 |
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| 摘 要： | 旅游产品供应链具有反向性、不可逆性、产品和产品信息不同步性的特点,这就要求在旅游开发时应重视供应链的开发和建设,力求开发出完美的旅游产品,并使所开发的旅游产品跟宣传信息相一致。本文旨在就此问题做一些探讨。
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| 关 键 词： | 旅游产品 供应链 旅游开发 |
The Features of Tour Product Supplying Chain and Its Enlightening to Tourism Development |
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| SUN Kun.The Features of Tour Product Supplying Chain and Its Enlightening to Tourism Development[J].China Market,2008(49):82-83. |
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| Authors: | SUN Kun |
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| Institution: | SUN Kun(Commercial Department,Yancheng Normal University,Yancheng 224000,China) |
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| Abstract: | The tour product supplying chain has the following features:opposite direction, unchangeable, and product and product's information appears not in same time.This requires that the construction of supplying chain should be high lightened during developing tourism, the perfect tourism product should be pursued, and the tour product should be identical with the declared information.This paper discusses above issues. |
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| Keywords: | tourism products supplying chain tour developing |
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