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借鉴国际经验促进我国零售业电子商务发展
引用本文:杨志龙,李敏.借鉴国际经验促进我国零售业电子商务发展[J].兰州商学院学报,2009,25(4):86-89.
作者姓名:杨志龙  李敏
作者单位:兰州商学院经贸学院,甘肃兰州,730020
摘    要:伴随着全球化电子商务的快速发展,我国的零售业正面临着巨大的机遇和挑战,国外先进零售业进入国内市场,在给国内零售业带来巨大冲击的同时。也带来了先进的零售业电子商务模式。本文通过借鉴国外先进零售业的经验,分析了我国零售业电子商务发展存在的问题,并针对这些问题提出了相应建议。

关 键 词:零售业  沃尔玛  电子商务  对策

The Analysis on the Development of China' s Retail E-commerce by Learning from International Experience
YANG Zhi-long,LI Min.The Analysis on the Development of China' s Retail E-commerce by Learning from International Experience[J].Journal of Lanzhou Commercial College,2009,25(4):86-89.
Authors:YANG Zhi-long  LI Min
Institution:( School of Economics and Trade, Lanzhou Commercial College, Lanzhou 730020, China)
Abstract:With the rapid development of global e - commerce, China' s retail industry is facing great opportunities and challenges. Advanced into the domestic retail market make the enormous impact of the domestic retail. At the same time, it also brings an advanced model of retail e - commerce. In this paper, drawing on the experience of advanced retail, Analysis of China' s retail e - commerce problems and to make a few suggestions on these issues.
Keywords:retail trade  Wal - Mart  electronic Commerce  messures
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