| 零售企业发展的六个创新点 |
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| 引用本文： | 俞国方.零售企业发展的六个创新点[J].山东工商学院学报,2005,19(3):61-65. |
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| 作者姓名： | 俞国方 |
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| 作者单位： | 山东工商学院,工商管理学院,山东,烟台,264005 |
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| 摘 要： | 外资零售企业的无障碍进入,加剧了中国零售业市场的竞争。中国零售企业只有在经营观念、业态模式、竞争策略、管理系统、服务体系和组织学习等6个方面进行持续有效的创新,才能在竞争中谋求真正的发展出路。
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| 关 键 词： | 零售企业 竞争 发展 创新 管理 |
| 文章编号： | 1672-5956(2005)03-0061-05 |
| 修稿时间： | 2004年3月24日 |
"Six Aspects of Innovation" in the Development of the Retail Enterprises |
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| YU Guo-fang."Six Aspects of Innovation" in the Development of the Retail Enterprises[J].Journal of Shandong Institute of Business and Technology,2005,19(3):61-65. |
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| Authors: | YU Guo-fang |
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| Abstract: | The entry of non-obstacle to the foreign capital retail enterprises intensifies the competition in the retail market in China. Only through persistent and effective innovation in aspects of management conception, retail model, competition strategy, management system, service system and organization learning, will the Chinese retail enterprises find the best way out in the competition. |
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| Keywords: | retail enterprise competition development innovation management |
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