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略论知识产品企业的管理
引用本文:陈祥,张国春.略论知识产品企业的管理[J].上海市经济管理干部学院学报,2003(2).
作者姓名:陈祥  张国春
作者单位:中运集装箱运输有限公司,复旦大学 上海,200082,上海,200433
摘    要:本文从知识产品的特性和管理过程出发,阐述知识产品企业面临的问题和挑战,并对知识产品企业提出有关管理方式和方法,强调知识产品企业带头人的特殊作用,要求知识产品企业带头人以其知识入股,更好地激励知识产品企业的关键人才。知识产品企业应实施柔性管理,以创造适合知识产品生产的良好企业文化环境和氛围。

关 键 词:知识产品企业  管理方式

On the management of intellectual product enterprises
Chen Xiang Zhang Guochun.On the management of intellectual product enterprises[J].Journal of Shanghai Economic Management College,2003(2).
Authors:Chen Xiang Zhang Guochun
Abstract:This thesis expound the problems and challenges that intellectual product enterprises are facing base on the charasteristics of the intellectual product and course of management . Then, it provides several management style and methods such as pay attention to the special function of intellectual product enter-pises ' top management, appeal enterprise leaders turn their expertise into shares in order to better encourage them make contribution to their enterprise . Intellectual product enterprises need to create a good cultural environment and implement flexible management .
Keywords:intelletual product enterprise  management method
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