Computer assisted purchasing |
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Authors: | James A Fitzsimmons PhD Vijay Mahajan PhD |
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Institution: | (1) The University of Texas at Austin, Austin, Texas, USA;(2) State University of New York at Buffalo, Buffalo, New York, USA |
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Abstract: | Today's supermarket shoppers need information on the “best” buys in terms of low prices, shopping convenience, and traveling
cost. A survey of literature shows that there is no existing system which provides this information to the shoppers. In this
paper we propose an urban supermarket shopping information system. First, a design program for the development of such a system
is delineated. Then, two “shopper strategy models” are developed. The first model gives the best strategy to buy predetermined
food items for weekly shopping. The second model is shopper activated and allows specification of food items, preference for
stores and constraint on shopping time. |
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Keywords: | |
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