| 葡萄酒旅游创意体验研究 |
| |
| 引用本文： | 车晓君,张胜男,张迈.葡萄酒旅游创意体验研究[J].桂林旅游高等专科学校学报,2013(1):81-86. |
| |
| 作者姓名： | 车晓君 张胜男 张迈 |
| |
| 作者单位： | [1]首都师范大学资源环境与旅游学院,北京100048 [2]国家图书馆,北京100081 |
| |
| 摘 要： | 葡萄酒旅游作为一种特殊兴趣的新兴专项旅游，日益得到关注。结合近10年发展起来的创意旅游，分析探讨葡萄酒旅游的概念、葡萄酒旅游创意体验以及如何创造多维的创意体验来增强旅游目的地的吸引力，从而提高葡萄酒旅游区的经济效益和社会效益，增强我国葡萄酒旅游的国际竞争力。
|
| 关 键 词： | 葡萄酒旅游 创意旅游 创意体验 |
Research on Creative Experience in Wine Tourism |
| |
| Institution: | Che Xiaojun ,Zhang Shengnan, nang Mai (1. College of Resource Environment and Tourism, Capital Normal University, Beijing 100048,China; 2. National Library of China, Beijing 100081,China) |
| |
| Abstract: | As a special interest in the emerging of the special tourism, wine tourism is getting more and more attention. Combining the creative tourism which has developed nearly 10 years, this paper discusses the concept of wine tourism, wine tourism creative experience and the methods to create a multidimensional creative experience to enhance the attraction of the tourism destina- tion, so as to improve the winery economic and social benefits, and also enhance the international competitiveness of wine tourism in China. |
| |
| Keywords: | wine tourism creative tourism creative experience |
| 本文献已被 维普 等数据库收录！ |
|
