| 国际邮轮旅游市场特征及中国展望 |
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| 引用本文： | 张言庆,马波,刘涛.国际邮轮旅游市场特征及中国展望[J].桂林旅游高等专科学校学报,2010(4):468-472. |
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| 作者姓名： | 张言庆 马波 刘涛 |
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| 作者单位： | [1]青岛大学旅游学院,山东青岛266071 [2]山东工商学院,山东烟台264005 |
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| 基金项目： | 国家旅游局科研立项重点课题：中国邮轮旅游开发研究（编号：10TABK009）; 青岛市双百调研课题（2009-B-17） |
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| 摘 要： | 全球邮轮业经历了30多年的强劲增长,年均增长率在8%左右。在邮轮旅游的巨大经济效益和国内旅游产业转型升级的促动下,近年来国内各港口城市都在大力推进邮轮产业的发展。通过分析相关的国际邮轮旅游市场数据资料,总结出国际邮轮旅游消费市场的基本特征,并以此作为判断依据,对中国国内邮轮旅游市场需求进行展望与预测,以期为中国邮轮旅游经济的发展提供参考。
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| 关 键 词： | 邮轮旅游 国际邮轮市场 消费特征 |
Characteristics of International Cruise Tourism Market and Chinese Prospect |
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| ZHANG Yan-qing,MA Bo,LIU Tao.Characteristics of International Cruise Tourism Market and Chinese Prospect[J].Journal of Guilin Institute of Tourism,2010(4):468-472. |
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| Authors: | ZHANG Yan-qing MA Bo LIU Tao |
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| Institution: | 1.School of Tourism,Qingdao University,Qingdao 266071,China;2.Shandong Institute of Business,Yantai 264005,China) |
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| Abstract: | In the last 30 years,global cruise industry experienced robust development,and has increased by an average of 8% each year.Recent year,Chinese major port city all vigorously promote the development of cruise tourism,which has economic significance and can set up the transformation of tourism.This paper review related literature and documents,concluded the characteristics of international cruise tourism market.Based the above research finding,the paper forecast Chinese cruise tourism demand,in order to provide some consultation for Chinese cruise economy development. |
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| Keywords: | Cruise tourism international cruise market consumption characteristics |
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