关于上海加快游艇经济发展的战略思考

本文基于对世界游艇产业与竞争态势进行分析,指出我国游艇产业处于起飞阶段,上海游艇制造业的发展具有区位优势、产业基础和市场空间。提出以科技创新带动游艇产业群的形成是上海市打造国家级游艇制造基地的必然选择;品牌建设是推动上海游艇经济可持续发展的必由之路。论文还就上海游艇产业科技创新及自主品牌建设的实施策略提出了建议。

Accelerating the Development of Yacht Economy in Shanghai: An Perspective of Strategy

First,the paper analyzes the industry of yacht in the world and the situation of the competition.It points out that the industry of yacht in China has taken its initial step,and will boom up in the near future.The manu- facture of yacht in Shanghai has its unique advantages in the location,the industrial foundation and the market space. Nevertheless,Shanghai also faces several challenges.To aim at the objective that Sbanghai would become the base of yacht manufacturing,the chain of industry led by the high technique and innovation have to be formed,and in order to maintain the sustainable development of yacht economy,a famous brand is also necessary.The article also makes the proposition of the high technical innovation in yacht industry and the establishment of the own brand.