| 基于信任的农产品供应链质量安全控制机制研究 |
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| 引用本文： | 周杰.基于信任的农产品供应链质量安全控制机制研究[J].企业活力,2011(5):48-52. |
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| 作者姓名： | 周杰 |
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| 作者单位： | 西南政法大学管理学院,重庆,401120 |
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| 基金项目： | 西南政法大学2009年校级科研项目 |
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| 摘 要： | 基于供应链的农产品质量安全控制除了要考虑基于合同的正式控制外,还应该重视基于信任的非正式控制。农产品供应链成员间建立信任关系,能够加强农产品供应链成员间的承诺,也能够推动农产品供应链成员间的信息交流。因此,通过强调互惠共生和信息共享,基于信任的非正式控制能够降低农产品质量安全控制成本,提高农产品质量安全控制效果。
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| 关 键 词： | 农产品 供应链 质量安全 信任 |
Research on Trust-based Quality and Safety Control Mechanisms of Agricultural Products among Supply Chain |
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| Zhou Jie.Research on Trust-based Quality and Safety Control Mechanisms of Agricultural Products among Supply Chain[J].Enterprise Vitality,2011(5):48-52. |
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| Authors: | Zhou Jie |
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| Institution: | Zhou Jie(Management School,Southwest University of Political Science and Law,Chongqing 401120,China) |
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| Abstract: | The quality and safety control mechanisms of agricultural products based on supply chain perspective need both formal contract based control mechanisms and informal trust based control mechanisms.The trust relationships among agricultural product＇s supply chain members can enhance commitments and promote information exchange.Therefore,through emphasizing on reciprocal symbiosis and information exchange,trust based control mechanisms can reduce quality and safety control costs of agricultural products,and improve quality and safety control effect of agricultural products. |
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| Keywords: | agriculture products supply chain quality and safety trust |
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