企业危机管理浅探

当前提升企业危机管理能力具有重要意义,不仅能最大限度地降低各种危机给企业带来的损失和威胁,防止事态的进一步恶化,还可能使危机转化为企业重要的发展机遇。因此为更好地适应瞬息万变的市场环境,实现企业的持续健康发展,企业在遵循常规化、事前预防为主、诚信和快速反应、企业高层积极参与等原则的前提下,应该完善企业危机管理内容,加强企业管理,提升企业的危机管理能力。

Study on Enterprises Crisis Management

It is extraordinarily useful and constructive to promote the ability of enterprise crisis management at present. It can not only maximumly reduce the losses and threats from various crisis, prevent things even worse, but also may making crisis into enterprise important opportunity of development. Thus in order to adapt to the changing market environment, realize the sustainable healthy development, enterprises should on the basis of following normalization, beforehand prevention, honesty and rapid response, executives actively participate to perfect their crisis management contents and strengthen enterprise management and promote the enterprise the crisis management ability.