如何利用Excel的功能进行企业营销分析 |
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引用本文: | 周瑞云,甘媚.如何利用Excel的功能进行企业营销分析[J].中小企业科技,2011(10). |
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作者姓名: | 周瑞云 甘媚 |
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作者单位: | 广西经济社会技术发展研究所;广西科学技术情报研究所; |
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摘 要: | Excel是Microsoft公司推出的办公软件,其表格数据输入、函数公式、计算工具等功能强大,而且使用方法简单、易学。文章阐述了如何利用Excel办公软件从不同的角度去分析企业的营销情况。
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关 键 词: | Excel 企业 营销分析 |
How to Use the Functions of Excel to Analyze Corporate Marketing |
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Authors: | ZHOU Rui-yun GAN Mei |
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Institution: | ZHOU Rui-yun~1,GAN Mei~2 (1.Guangxi Economic and Social Technology Development Research Institute,2.Guangxi Scientific and Technological Information Research Institute,Nanning Guangxi 530022) |
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Abstract: | Excel is an office software promoted by Microsoft Company.It has powerful functions,such as table data input, function formula and calculation tools,which are easy to learn and use.The paper elaborates how to use the functions of Excel to analyze corporate marketing,in different perspectives. |
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Keywords: | Excel enterprise marketing analysis |
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