| 论饭店核心竞争力的培育 |
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| 引用本文： | 左仲明.论饭店核心竞争力的培育[J].企业技术开发,2007,26(6):99-101. |
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| 作者姓名： | 左仲明 |
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| 作者单位： | 中南林业科技大学旅游管理学院,湖南长沙410004 |
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| 摘 要： | 在激烈的市场竞争态势下,饭店企业只有走出对核心竞争力的认识误区,通过正确的途径培育核心竞争力,才能真正建立自己的核心竞争优势。文章在分析目前饭店核心竞争力的认识误区基础上,提出了从科学高效地配置资源、创新产品和服务、提升饭店企业培育文化3方面培育饭店核心竞争力。
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| 关 键 词： | 旅游管理 饭店核心竞争力 饭店经营管理 企业文化 |
| 文章编号： | 1006-8937（2007）06-0099-03 |
| 修稿时间： | 2007-01-22 |
Research on the cultivation of hotel core competence |
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| ZUO Zhong-ming.Research on the cultivation of hotel core competence[J].Technological Development of Enterprise,2007,26(6):99-101. |
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| Authors: | ZUO Zhong-ming |
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| Abstract: | Under the fierce market competition situation, only through correcting the wrong views on the core competence and finding the correct cultivating way of the core competence, the hotel enterprise can really build it's own core competitive advantages. By analyzing the wrong views on hotel core competence, this paper brings forward three viewpoints to cultivate the hotel core competence: scientific and high-effective re- source allocation, innovation on product and service, advanced culture. |
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| Keywords: | tourism management hotel core competence hotel management corporation culture |
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