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| 从建设银行与阿里巴巴的竞合关系看小微企业网络融资 | |
| 引用本文： | 杨韵,罗世华,陶冶.从建设银行与阿里巴巴的竞合关系看小微企业网络融资[J].价值工程,2013(17):170-172. |
| 作者姓名： | 杨韵 罗世华 陶冶 |
| 作者单位： | 1. 顺德职业技术学院,佛山,528300 2. 顺德区人民法院,佛山,528300 3. 佛山银监分局,佛山,528300 |
| 基金项目： | 佛山市2012年度哲学社会科学规划项目，项目编号12-JG25。 |
| 摘 要： | 中国电子商务研究中心监测各电子商务企业已披露的数据显示:2012年,国内各大金融机构累计为约3万户企业发放3288亿元网络融资贷款,自网络融资业务推出三年来,工行累计为4.3万户小微企业发放了7710亿元的网络融资贷款。网络融资是小微企业融资新模式,本文以建设银行与阿里巴巴为例,分析金融机构与第三方交易平台在面向小微企业网络融资方面的竞争与合作关系,并通过竞合博弈分析,探索适合小微企业的融资新机制。 |
| 关 键 词： | 网络融资 小额融资服务 竞合博弈分析 小微企业融资 |
The Co-opetition between CCB and Alibaba on the Services of Online Financing |
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| YANG Yun , LUO Shi-hua , TAO Ye.The Co-opetition between CCB and Alibaba on the Services of Online Financing[J].Value Engineering,2013(17):170-172. | |
| Authors: | YANG Yun LUO Shi-hua TAO Ye |
| Abstract: | China Electronic Commerce Research Center monitoring e-commerce companies have disclosed data display:2012 years,domestic major financial institutions totaled about 30000 enterprises issued 328800000000 Yuan network financing,since the network financing business launched three years,ICBC accumulated to 43000 small and micro businesses issued 771000000000 yuan net financing loans.Online financing is a new financing method for SMEs.We conducted a research on the co-optetition between CCB and alibaba on the services of online financing.Co-opetition game theory were introduced to analyze the relationship and competitive edges. |
| Keywords: | online financing microfinance co-opetition game theory SMEs financing |
| 本文献已被 万方数据 等数据库收录！ | |