| 提升本土会计事务所竞争优势的策略研究 |
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| 引用本文： | 俞鑫.提升本土会计事务所竞争优势的策略研究[J].价值工程,2012,31(20):189-191. |
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| 作者姓名： | 俞鑫 |
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| 作者单位： | 河海大学商学院,南京,211100 |
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| 摘 要： | 自改革开放以来,经过恢复重建和不断发展进步,我国注册会计师事业取得了显著成就。本文将通过对我国本土事务所的优势和劣势分析,探讨发挥本土事务所的竞争优势应采取的战略及策略,以达到做大做强的目的,从而提升本土会计师事务所的竞争力和可持续发展能力。
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| 关 键 词： | 本土会计事务所 竞争优势 规模化经营 |
Research on Strategies of Enhancing the Competitive Advantage of Local Accounting Firm |
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| YU Xin.Research on Strategies of Enhancing the Competitive Advantage of Local Accounting Firm[J].Value Engineering,2012,31(20):189-191. |
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| Authors: | YU Xin |
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| Institution: | YU Xin(Business School of Hohai University,Nanjing 211100,China) |
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| Abstract: | Since reform and opening-up,Chinese CPA business has accomplished remarkable achievements after restoration and reconstruction as well as continuous development progress.Through the analysis of advantages and disadvantages of local firms in China,this paper discusses the tactics and strategies of exerting competitive advantage of local firms in order to achieve the purpose of making bigger and stronger,and then enhance the competitiveness and sustainable development ability of local accounting firm. |
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| Keywords: | local accounting firm competitive advantage scale operation |
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