| G_1法在管理咨询业顾客满意度评价中的应用研究 |
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| 引用本文： | 雷中英,严守德.G_1法在管理咨询业顾客满意度评价中的应用研究[J].价值工程,2009,28(8):119-121. |
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| 作者姓名： | 雷中英 严守德 |
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| 作者单位： | 长江大学,城市建设学院,荆州,434023 |
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| 摘 要： | 从管理咨询业与顾客满意度的接触点入手,依据咨询服务质量指标构建的原则建立了一套顾客满意度评价指标体系。考虑到综合评价过程中权重设置问题,引入了无需一致性检验的G1法,并用G1法对指标体系权重计算做了算例,以验证方法的有效性。
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| 关 键 词： | 管理咨询业 顾客满意度 评价指标体系 G1法 |
To Study on Applying of Customer Satisfaction Evaluating in Management Consulting Industry Based on G_1 Method |
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| Lei Zhongying,Yan Shoude.To Study on Applying of Customer Satisfaction Evaluating in Management Consulting Industry Based on G_1 Method[J].Value Engineering,2009,28(8):119-121. |
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| Authors: | Lei Zhongying Yan Shoude |
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| Institution: | School of Urban Construction;Yangtze University;Jingzhou 434023;China |
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| Abstract: | Starting with the contact between management consulting industry and customer satisfaction during the process of consulting &service and according to the principle of constructing index system,we established a set of index system for the customer satisfaction evaluation.Regarding the weight setting of each index,we introduced the G1 method,a kind of method needless to test its consistency.And the validity of the weight model is tested by simulation. |
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| Keywords: | management consulting industry customer satisfaction evaluation index system Gl method |
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