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基于熵权Fuzzy AHP的旅游投资项目评价研究
引用本文:杨雷,周倩影,戴卫东.基于熵权Fuzzy AHP的旅游投资项目评价研究[J].价值工程,2012,31(17):118-119.
作者姓名:杨雷  周倩影  戴卫东
作者单位:1. 沈阳师范大学旅游管理学院,沈阳,110034
2. 沈阳工业大学管理学院,沈阳,110870
摘    要:我国现在是世界上旅游资源最丰富、旅游活动开展较早的国家,现代旅游业己成为国民经济中的一大产业。结合旅游投资项目的特点,确定旅游投资项目的评价方法和指标,应用熵权Fuzzy AHP的方法来对旅游项目进行评价,最后进行实证分析。

关 键 词:旅游投资项目  熵权  模糊评价

Tourism Investment Project Evaluation Based on Entropy Weight Fuzzy AHP
Yang Lei , Zhou Qianying , Dai Weidong.Tourism Investment Project Evaluation Based on Entropy Weight Fuzzy AHP[J].Value Engineering,2012,31(17):118-119.
Authors:Yang Lei  Zhou Qianying  Dai Weidong
Institution:Yang Lei;Zhou Qianying;Dai Weidong(①College of Tourism Management,Shenyang Normal University,Shenyang 110034,China;②School of Management,Shenyang University of Technology,Shenyang 110870,China)
Abstract:China as the world’s most abundant tourism resources and tourism activities developed earlier country;modern tourism has become a large industry in the national economy.Combined with the tourism investment characteristics,the paper determines the tourism investment project evaluation methods and indexes,uses entropy weight Fuzzy AHP method to evaluate the tourism project,finally carries on the empirical analysis.
Keywords:tourism investment project  entropy weight  fuzzy evaluation
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