Social Media managerial implications for budget accommodation venues: use of Social Media platforms more effectively and efficiently |
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| Authors: | Domínguez-Navarro Sara González-Rodríguez M Rosario |
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| Institution: | 1.Faculty of Tourism and Finance, University of Seville, Seville, Spain
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| Abstract: | Quality & Quantity - Social Media has transformed people’s lives and behaviour. Over the past decade it has also transformed the Tourism Industry. Despite this triumph, insufficient... |
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