| 服务导向:国外研究进展与启示 |
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| 引用本文： | 徐璐,王重鸣.服务导向:国外研究进展与启示[J].技术经济,2007,26(8):7-10. |
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| 作者姓名： | 徐璐 王重鸣 |
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| 作者单位： | 浙江大学,管理学院,杭州,310058 |
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| 基金项目： | 国家自然科学基金
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浙江大学强所计划研究项目 |
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| 摘 要： | 随着服务在社会经济中扮演着越来越重要的角色,服务导向的研究成为学术界和业界关注的焦点。本文分别从个体水平与组织水平两个层面对服务导向的研究进行了系统的综述,并对未来的研究方向提出建议。
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| 关 键 词： | 服务导向 组织服务导向 服务导向战略 |
| 文章编号： | 1002-980X（2007）08-0007-04 |
| 修稿时间： | 2007-03-14 |
Service Orientation: Foreign Research Progress and Its Enlightenment |
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| XU Lu,WANG Zhong-ming.Service Orientation: Foreign Research Progress and Its Enlightenment[J].Technology Economics,2007,26(8):7-10. |
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| Authors: | XU Lu WANG Zhong-ming |
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| Institution: | Sehool of Management, Zhejiang University, Hangzhou 310058, China |
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| Abstract: | As the importance of the service in the world economy has been continuously increasing, service orientation became one of the pertinent research focuses. This paper comprehensively reviewed the previous research on service orientation both in individual and organizational level, and then discussed the direction of future research in this field. |
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| Keywords: | service orientation organizational service orientation service--oriented strategy |
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