| The Designing of CRM Based on Data Warehouse |
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| 作者姓名： | Jiayi Yao Yuying Zhang |
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| 摘 要： |
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The Designing of CRM Based on Data Warehouse |
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| Jiayi Yao Yuying Zhang.The Designing of CRM Based on Data Warehouse[J].Chinese Business Review,2005,4(6):54-58. |
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| Abstract: | Along with the rapid development of internet, CRM has become one of the most important facts leading the enterprises to be competent. At the same time, the analytical CRM based on Date Warehouse is the kernel of CRM system. This paper mainly explains the idea of CRM and the DW model of analytical CRM system. |
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| Keywords: | CRM data warehouse OLAP data mining |
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