宁夏六盘山地区避暑旅游开发初探

避暑旅游对游客而言不是简单的异地短时居住,而是带有休闲、度假活动的旅游。六盘山地区夏季清凉、舒适的气候成为避暑旅游发展的基础资源,虽然＂消夏游＂也是其四大旅游品牌之一,但＂避暑旅游＂产品在市场上并没有较高的知名度和吸引力。鉴于此,文章在对六盘山地区避暑气候资源评价基础上,提出进一步开发利用的模式与策略。

Summer Tourism Development of Liupanshan Mountain in Ningxia

For the visitors the summer tourism is not only a short-term residence in different places,but with leisure and recreation activities.There is cool and comfortable in summer in Liupanshan Mountain,which is the basis for the development of summer tourism.Although the ＂summer tour＂ has been one of its four major tourism brands,the ＂summer tourism＂ in Liupanshan Mountain is not attractive in the tourism market.Based on this,this article assesses the climate tourism resource in Liupanshan Mountain,and then puts forward some development strategy.