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旅游产业发展中的风险管理与控制
引用本文:孙华平,刘风芹.旅游产业发展中的风险管理与控制[J].经济与管理,2008,22(10):63-67.
作者姓名:孙华平  刘风芹
作者单位:1. 浙江大学经济学院,浙江,杭州,310027
2. 浙江工业大学,信息工程学院,浙江,杭州,310014
摘    要:随着旅游产业的发展,旅游风险对旅游产业的影响越来越大。旅游产业被誉为“无烟产业”,然而它决不是无风险产业。它集吃、住、行、游、购、娱为一体,涉及面广,关联性强。针对我国旅游业风险的成因和特点,应建立旅游产业发展中的风险预警机制、风险反应机制和区域风险后的恢复机制,强化旅游风险管理。

关 键 词:旅游产业  风险管理  风险预警  风险反应

Risk Management and Control of Tourism Industrial Development
Sun Huaping,Liu Fengqin.Risk Management and Control of Tourism Industrial Development[J].Economy and Management,2008,22(10):63-67.
Authors:Sun Huaping  Liu Fengqin
Institution:Sun Huaping, Liu Fengqin (1. Ecnonmics School, Zhejiang University, Hangzhou 310027, China; 2. School of Information Engineering, Zhejiang Industrial University, Hangzhou 310014, China)
Abstract:With the development of tourism industry,the risk of traveling is greater and greater to the influence of tourism.Named as the smokeless industry,but the tourism industry is not the completely safe industry.It sums up eating,accommodation,travel,shopping and entertainment.The fields involved is broad and the connection among those movements is strong.Aimed at the cause and characteristics of China's tourism industrial development,we should set up the risk alarm mechanism,risk reacts mechanism and reconstruction mechanism,strengthen the tourism risk management.
Keywords:tourism industry  risk management  risk alarm  risk reacts
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