| 企业集群的竞争优势探究 |
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| 引用本文： | 魏守华,赵雅沁.企业集群的竞争优势探究[J].财经问题研究,2002(5):51-56. |
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| 作者姓名： | 魏守华 赵雅沁 |
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| 作者单位： | 1. 北京大学,城市与环境系,北京,100871
2. 北京市机械工业学院,北京,100000 |
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| 摘 要： | 企业集群强劲的竞争优势，引起了国内外经济学，管理学界的高度重视，集群战略已成为区域经济发展的重要内容。本首先简介企业集群现象，概括集群的竞争优势来源于：生产成本优势，区域营销优势，国内以及国际市场竞争四个要素，然后就这四个方面作具体分析，旨在揭示企业集群竞争优势的内在机制。
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| 关 键 词： | 企业集群 竞争优势 生产成本优势 区域营销优势 国内市场竞争 国际市场竞争 |
| 文章编号： | 1000-176X(2002)05-0051-06 |
| 修稿时间： | 2001年9月5日 |
Research on Competitive Advantage of Enterprises Cluster |
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| WEI Shou-hua ,ZHAO Ya-qin.Research on Competitive Advantage of Enterprises Cluster[J].Research On Financial and Economic Issues,2002(5):51-56. |
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| Authors: | WEI Shou-hua ZHAO Ya-qin |
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| Institution: | WEI Shou-hua 1,ZHAO Ya-qin 2 |
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| Abstract: | The eminent competitive advantage of Enterprises Cluster attracts researcher's attention from Economics and Management at home and abroad.Cluster has been become one of the important strategies in regional economical development.The article introduces phenomenon of Cluster at first,next summarizes the implication of competitive advantage,namely advantage of production cost,advantage of regional marketing,market competition at home and abroad.By these specific analysis,the author expects to reflect on the mechanism of enterprises cluster. |
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| Keywords: | Enterprises Cluster Competitive Advantage Advantage of Production Cost Advantage of Regional Marketing Market Competiton at Home and Abroad |
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