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沟通与交易
引用本文:赖平耀,姚洋.沟通与交易[J].经济研究,2000(9).
作者姓名:赖平耀  姚洋
作者单位:北京大学经济研究中心!100871
摘    要:本文在交易中正式引入“沟通”这一概念 ,以便扩展现有的交易理论的研究深度和广度。沟通作为交易中不可缺少的内容 ,发挥两方面的作用 ,即帮助交易双方达成互利的法律合约以及使交易双方互相了解对方的不成文规则 ,从而帮助合同的执行。本文提出了一个关于沟通的描述性理论框架 ,并将沟通置于外国直接投资的背景下 ,利用一个简单的理论模型讨论沟通对达成合同的作用及其后果

关 键 词:合同理论  沟通  信息  外国直接投资

Communication and Transaction
Abstract:This paper formally introduces communication into transaction in order to deepen the study of the contract theory.As one of the indispensable factors in transaction,communication helps the trading parties to reach a legally binding contract and enables the parties to arrive at a common understanding of the implicit rules.The second function is vital for the implementation of the legal contract that is bound to be incomplete.We lay out a theoretical framework for the study of communication and apply it to investigate how communication can mitigate the negative effects of cultural differences in the case of foreign direct investment.Several empirically testable propositions are established and policy implications are discussed in this paper.
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