| 投资者关系管理对资本市场可见度的影响 |
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| 引用本文： | 马连福,高丽.投资者关系管理对资本市场可见度的影响[J].中南财经政法大学学报,2008(5). |
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| 作者姓名： | 马连福 高丽 |
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| 作者单位： | 南开大学商学院,天津,300071;南开大学公司治理研究中心,天津,300071 |
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| 基金项目： | 国家自然科学基金，教育部人文社会科学重点研究基地项目，南开大学校科研和教改项目 |
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| 摘 要： | 本文以深圳证券交易所2005年上市公司为研究对象,分析影响资本市场可见度的公司结构性特征和制度性特征两类因素,考察投资者关系管理对这两类因素可见度效应的调节作用,研究发现上市公司投资者关系管理水平对公司的市场价值特征和股权结构、董事会等制度性特征的调节作用明显,可以显著提高资本市场可见度。上市公司应重视投资者关系管理等自主性治理活动的开展。
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| 关 键 词： | 资本市场可见度 投资者关系管理 公司治理 |
The Effects of Investor Relation Management of Listed Companies on Corporate Visibility in Capital Market |
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| MA Lian-fu,GAO Li.The Effects of Investor Relation Management of Listed Companies on Corporate Visibility in Capital Market[J].Journal of Zhongnan University of Finance and Economics,2008(5). |
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| Authors: | MA Lian-fu GAO Li |
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| Abstract: | Investor relation management is an effective method to improve company visibility in capital market,making investors understanding company,attracting target investors and information intermediaries.Based on analyzing two factors of structural and institutional characteristics,and the moderating effect of investor relation management on the two factors,we find that investor relation management has significant moderating effect on corporate market value and institutional characteristics such as equity structure and board committee,and can significantly improve corporate visibility in capital market.Listed companies should actively improve investor relation management and other voluntary governance institutions. |
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| Keywords: | Capital Market Visibility Investor Relation Management Corporate Governance Moderating Effect |
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