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高职商务英语专业建设探讨
引用本文:王友良.高职商务英语专业建设探讨[J].湖南经济管理干部学院学报,2012(4):109-111.
作者姓名:王友良
作者单位:广州铁路职业技术学院应用外语系,广州广东510430
基金项目:广州市教育局教育科学“十一五”规划课题:“基于需求分析的高职英语课程改革的研究与实践”(编号:10A174);广东省高等职业技术教育研究会重点研究项目:“需求分析理论框架下的高职英语课程改革的研究与实践”(编号:GDGZ10011).
摘    要:国际间贸易的频繁交往使得商务英语备受重视,商务英语专业成为热门专业。调查结果表明,高职商务英语专业在其建设过程中存在着专业定位不明确、课程设置不合理、师资建设薄弱等问题。笔者拟以ESP需求分析为理论依托,结合高职教育特色和商务英语特点,从人才培养目标、课程设置、教学团队建设等方面入手提出高职商务英语专业建设策略,以期为高职商务英语专业建设抛砖引玉。

关 键 词:商务英语专业  ESP需求分析  课程设置  教学团队

ESP Needs Analysis Perspective of Curriculum Design for Business English
WANG You-liang.ESP Needs Analysis Perspective of Curriculum Design for Business English[J].Journal of Hunan Economic Management College,2012(4):109-111.
Authors:WANG You-liang
Institution:WANG You-liang (Department Of Applied Foreign Language, Guangzhou Institute of Railway Technology, Guangzhou 510430, Guangdong, China)
Abstract:Business English is paid much attention and becomes a hot profession with the frequent exchanges of international trade. The survey result shows in the process of building Business English in higher vocational colleges, there are some problems: unclear professional orientation, unreasonable curriculum and weak teachers' construction etc. I intends to propose a professional building strategy on Business English major from professional orientation, curriculum and teaching team building relying on ESP Need Analysis theory, the higher vocational education theory and Business English characteristics.
Keywords:Business English  ESP needs analysis  curriculum setting  teaching team
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