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成山海滨森林公园旅游业发展的SWOT分析与对策
引用本文:邓立斌,刘德晶,辛斌.成山海滨森林公园旅游业发展的SWOT分析与对策[J].中国林业经济,2007(3):30-32.
作者姓名:邓立斌  刘德晶  辛斌
作者单位:1. 国家林业局调查规划设计院,北京,100714
2. 成山森林公园有限责任公司,山东,荣成,264300
摘    要:随着经济的快速发展和人民生活水平的提高,旅游业已成为国民经济新兴支柱产业。如何将成山海滨森林公园的资源优势转变为经济优势,是公园目前面临的一个重大课题。运用SWOT分析法从优势、劣势、机遇和威胁四个方面对公园的旅游业发展进行分析,并提出具体策略,以期为公园旅游业的发展提供思路和参考。

关 键 词:成山海滨森林公园  旅游业发展
文章编号:1673-5919(2007)03-0030-03
收稿时间:2007-04-02
修稿时间:2007-04-02

SWOT Analysis and Strategies of Tourism Development of Chengshan Seashore Forest Park
DENG Li-Bin,LIU De-Jing,XIN Bin.SWOT Analysis and Strategies of Tourism Development of Chengshan Seashore Forest Park[J].China Forestry Economy,2007(3):30-32.
Authors:DENG Li-Bin  LIU De-Jing  XIN Bin
Institution:1. Academy of Forestry Inventory and Planning, State Forestry Administration, Beijing 100714, China; 2. Chengshan Forest Park Co. hd, Rongcheng Shandong 264300, China
Abstract:With the rapid development of economy and the raising of people's life level,tourism industry become new pillar industry.It is a significant topic that chengshan seashore forestry park faces how to transform resources advantages into economic advantages.By means of SWOT analysis,the paper gives a thorough analysis strengths,weakness,opportunities and threats of Chengshan Seashore Forest Park developing tourism.Based on the advantages and disadvantages,this paper brings up the developmental measures for the Chengshan Seashore Forestry Park how to development tourism.
Keywords:SWOT
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