首页 | 本学科首页   官方微博 | 高级检索  
     检索      

供应链视角的农业龙头企业食品安全行为期望效用影响因素研究——基于广东省3O家省级以上农业龙头企业的问卷调查
引用本文:汪凤桂,彭镇.供应链视角的农业龙头企业食品安全行为期望效用影响因素研究——基于广东省3O家省级以上农业龙头企业的问卷调查[J].南方农村,2013(1):37-44.
作者姓名:汪凤桂  彭镇
作者单位:华南农业大学经济管理学院;广东农业企业发展研究中心
基金项目:国家社会科学基金项目“农业企业食品安全行为研究”(10BGL007);国家自然科学基金项目“农业企业社会责任:动机、行为与路径选择”(71273095);广东省软科学基金项目“食品安全导向下广东农业龙头企业社会责任行为研究”(20100703)资助
摘    要:农业龙头企业是食品的重要供给者,处于整个食品供应链的核心环节,其食品安全行为的运行效率将直接影响到整个供应链中食品的安全性。本文以广东省30家省级以上农业龙头企业数据为基础,通过建立多元回归模型和采用逐步回归的方法,从供应链角度探索了企业食品安全行为期望效用的影响因素。研究结果表明:原材料控制强弱、认证水平、前期收益因素对食品安全行为的期望效用有显著正向影响;并且,前期收益变量在原材料控制强弱与期望效用、认证水平与期望效用的关系中都起着完全中介作用:可追踪制度的建立对前期收益有显著正向的影响。

关 键 词:食品安全  农业龙头企业  供应链

The Impact Factors Research for Expected Utility of Food Safety Behavior in Agricultural Leading Enterprises: A Perspective Based on the Supply Chain——A Study Based on 30 Enterprises in Guangdong Province
Authors:WANG Feng-gui  PENG Zhen
Institution:1,2 (1.College of Economics & Management, South China Agricultural University, Guangzhou 510642, China; 2.Guangdong Research Center for Agri-business Development, Guangzhou 510642, China)
Abstract:Leading agricultural enterprises is an important supplier of food, in the core areas of the entire food supply chain, the operating efficiency of its food safety behavior will directly affect the safety of the food in the entire supply chain. Through establishing a multiple regression model based on the data of 30 agricultural leading enterprises above the provincial level and using stepwise regression method, this paper to explore the influencing factors of enterprise food safety behavior expected utility from the perspective of the supply chain. The results show that: the strength of raw material control, certification level, and the early gains factors have a significant positive effect on the expected utility of food safety behavior; in the relationship between the strength of raw material control and expected utility, in the relationship between the certification level and expected utility, early gains variables play fully mediated; the establishment of traceability system have a significant positive effect on early gains.
Keywords:Food Safety Agricultural Leading Enterprises  SUDDIY Chain
本文献已被 CNKI 维普 等数据库收录!
设为首页 | 免责声明 | 关于勤云 | 加入收藏

Copyright©北京勤云科技发展有限公司  京ICP备09084417号