| 浙江柑桔产销分析及其启示 |
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| 引用本文： | 吴伟光,沈月琴.浙江柑桔产销分析及其启示[J].林业经济问题,2000,20(1):44-46,57. |
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| 作者姓名： | 吴伟光 沈月琴 |
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| 作者单位： | 浙江林学院经济管理系!浙江临安311300 |
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| 摘 要： | 在描述浙江柑桔生产发展过程的基础上，分析柑桔销售态势和特点，并对其原因进行深入剖析。同时探讨不同品种市场生命周期所处的阶段，提出促进浙江柑桔发展的对策和建议。
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| 关 键 词： | 柑桔 产销关系 市场生命周期 |
An Analysis of Orange Production-Marketing Relation in Zhejiang |
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| WU Wei-guang,SHEN Yue-qin,WANG Yi-min.An Analysis of Orange Production-Marketing Relation in Zhejiang[J].Problems of Forestry Economics,2000,20(1):44-46,57. |
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| Authors: | WU Wei-guang SHEN Yue-qin WANG Yi-min |
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| Abstract: | Based on the developing course of orange production in Zhejiang,The paper analyses the trend and nature of orange Marketing,and the causes of dull marketing. At the same time .The article describes various orange species' market life circle, puts forward the measurements of orange development. |
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| Keywords: | orange production-marketing relation market life circle |
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