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移动通信业务发展趋势探讨
引用本文:张士荣.移动通信业务发展趋势探讨[J].内蒙古财经学院学报(综合版),2009(2):123-125.
作者姓名:张士荣
作者单位:中国移动通信集团内蒙古有限公司赤峰分公司;
摘    要:3G业务的技术特点以及高速的数据传输能力,将为电信业的发展注入新的活力。未来中国3G市场将由原来的基础业务普及所带来的用户数量增长型,转变为通过业务吸引和全新的运营模式推动的新一轮消费型增长,以多媒体、数据业务为代表的增值业务必将取代传统的语音业务成为运营商最重要的收入来源。因此,3G运营应该创建新的品牌,着力创造丰富的业务形态,整合资源、掌控产业链,进行准确的市场定位,为顾客提供差异化的服务。

关 键 词:移动通信  数据业务  3G  业务形态

On Mobile Service and Its Development
Zhang Shirong.On Mobile Service and Its Development[J].Journal of Inner Mongolia Finance and Economics College,2009(2):123-125.
Authors:Zhang Shirong
Institution:China Mobile Communication Corp Inner Mongolia Ltd;Chifeng Branch;Inner Mongolia;Chifeng;024000
Abstract:The technology features and high-speed data transmission ability of 3G will bring great changes in the development patterns of telecommunication industry and new energy to its development.Chinese future 3G market will transfer from the user-quantity increasing type caused by the popularization of former basic business to the new turn of consumer increasing type caused by business attraction and brand-new operative patterns.As a representative of value-added services,multimedia and data business will replace...
Keywords:mobile service  data business  3G  business form  
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